To provide insights into PR and Communication so as to equip participants with a sound understanding of the principles, basic techniques and current landscape.
A compact three-day course from 9.00a.m. to 5.00p.m. that provides a sound, basic understanding of what Public Relations (PR) and Communication is all about and an insight into its key aspects: Communication 101; Media Relations; Crisis Communication; Digital Communication, Integrated Marketing; and the PR Plan.
If you are in need of a refresher for specific topics, look no further! Select the modular topics that you are interested in from our 3-day “Introduction to Public Relations and Mass Communication” course.
Anyone who is interested in the PR and Communication profession; new entrants; and those who are in a communication role and who would like to have a quick overview of the current state of PR.
Participants will receive an IPRS Certificate of Attendance at the end of the course.
“I find the course lively and interactive; and the trainers have lots of personal experiences to share. I strongly recommend anyone who wants to know the basics of public relations and communication to enrol in this course if you are given the opportunity.”
– Ms Dawn Goh, Secretary, IMC Industrial Group.
“The instructors’ knowledge and experience were compelling teaching tools. The course offered refreshing insights and was well conducted.”
– Ms Chiam Ai-Ling, Manager, Geriatric Education and Research Institute.
Experienced PR professionals who are able to combine the fundamentals of PR with the best in current practices.
To register, kindly submit the completed Registration Form via the “Register” button below. A confirmation email will be sent to you upon receipt of your Registration Form (subjected to availability). All applications should reach IPRS Secretariat at least two weeks before the course commences.
Per participant: SGD$1,200.
IPRS Members enjoy a Special Rate of SGD$1,000!
Per participant: SGD$500 per modular.
IPRS Members enjoy a Special Rate of SGD$400 per modular!
Payment can be made via Cheque to “Institute of Public Relations of Singapore” or bank transfer to our UOB Bank A/c #101-316-9190.
In view of the current health advisories, the following measures will be in place:
Please contact the IPRS Secretariat at 6534 1841 (normal office hours) or email: firstname.lastname@example.org.
Updated: 28 January 2020